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Smart Site Services

Websites & E-commerce

Shopify, when Shopify is the right answer.

We build on WooCommerce, Shopify, and fully custom stacks — so when we recommend Shopify, it's because it fits your business, not because it's the only thing we know. Then we build it properly and wire it into everything else you run.

Shopify · systems online
  • Store design and theme buildsactive
  • Migrations in and outactive
  • Apps and custom functionalityactive
  • Integrationsactive
  • Honest platform guidanceactive

monitored · maintained · improving

Sound familiar?

The problems this solves

A template store that looks like everyone's

01

Free themes get you live fast and forgettable faster. Winning Shopify stores are designed — brand, product story, and conversion path — not just configured.

App-stack sprawl

02

Fifteen apps at $29 each, half overlapping, all slowing the storefront. Most stores need fewer, better-chosen apps and a little custom code.

Shopify island syndrome

03

Orders in Shopify, accounting somewhere else, inventory in a third place — and a human re-keying between them. The platform is closed-ish, but the APIs are there if someone uses them.

Platform-choice paralysis

04

Shopify or WooCommerce or custom? Every vendor answers with whatever they happen to sell. You need the honest version.

What you get

Everything handled. Nothing handed off.

Store design and theme builds

Custom-designed storefronts built on Online Store 2.0 — sections, metafields, and a theme your team can actually manage.

Migrations in and out

WooCommerce-to-Shopify, legacy-to-Shopify, or Shopify-to-WooCommerce when the fees stop making sense — products, customers, orders, and SEO preserved.

Apps and custom functionality

The right app choices, custom Shopify Functions and app blocks when off-the-shelf falls short, and removal of the dead weight slowing your store.

Integrations

Shopify wired to your accounting, inventory, CRM, email, and fulfillment through its APIs — no more re-keying orders.

Honest platform guidance

We publish the trade-offs — transaction fees, customization ceilings, ownership — and recommend per business, not per our convenience.

Platform religion is for vendors with one hammer. We’ve built stores on WooCommerce, Shopify, and fully custom stacks, and the pattern is consistent: the platform matters less than the product data, the checkout path, and the integrations behind it. Pick the right foundation once, wire it into the rest of the business, and the store becomes an asset instead of a subscription.

Want to see it rather than read about it? Watch an order flow →

Plans & pricing

Website packages

Development cost builds the site; the monthly plan hosts, secures, and maintains it — one accountable partner from design through every day it runs.

One-Page Website

$100/mo

+ $2,500 development

  • One-page website
  • 1–2 week completion
  • 20 billable hours included
  • Content updates at $80/hr
Order now

Starter Website

$175/mo

+ $5,000 development

  • 2–5 content pages
  • 1 month completion
  • 40 billable hours included
  • Free updates (1 hr/mo)
Order now

Most popular

Small Business

$250/mo

+ $7,500 development

  • 6–15 content pages
  • 1–2 month completion
  • 80 billable hours included
  • Free updates (2 hrs/mo)
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Corporate

$500/mo

+ $10,000 development

  • 16–32 content pages
  • 3–4 month completion
  • 120 billable hours included
  • Free updates (4 hrs/mo)
Order now

Full inclusions and every package: see complete pricing →

Proof

Related work

americannaturalpremium.com
Screenshot of the American Natural Premium website

E-commerce / Pet Food

American Natural Premium

An American-made premium dog food brand needed its e-commerce presence to match its product quality — fast storefront, dealer visibility, and orders that flow cleanly to fulfillment.

Storefront ↔ fulfillment · Product catalog ↔ shopping feeds · Customers ↔ email marketing

Read the case study →

Process

From first call to launch — and every day after

  1. 1

    Fit check

    Catalog, margins, B2B needs, and fee math — Shopify has to earn the recommendation.

  2. 2

    Design the storefront

    Brand, product presentation, and checkout path designed before theming starts.

  3. 3

    Build and integrate

    Theme build, app configuration, custom functions, and back-office connections.

  4. 4

    Migrate and launch

    Data in, redirects mapped, checkout tested end-to-end, SEO preserved.

  5. 5

    Grow

    Conversion iteration, feed and email tuning, and support from the team that built it.

Questions

Straight answers

Shopify or WooCommerce — which do you recommend?

It genuinely depends. Shopify wins on hosted simplicity and checkout polish; WooCommerce wins on ownership, complex catalogs, B2B pricing, and avoiding platform fees. We build both, so you get the honest math for your case instead of a sales pitch.

Can you migrate our store without losing SEO?

Yes — URL mapping and 301 redirects, metadata carried over, and the catalog structured so search engines re-index cleanly. Migration without SEO preservation is just data entry.

Do you work with Shopify Plus?

We work across Shopify tiers; for Plus-scale needs (scripts, B2B, expansion stores) we scope honestly and tell you if you're paying for tier you don't need.

Can Shopify talk to our accounting and inventory systems?

That's usually where we add the most value — connecting Shopify to QuickBooks, inventory, fulfillment, and your CRM through its APIs so the store stops being an island.

Thinking Shopify? Let's run the fit check together.

Tell us what is working, what is not, and where you want the business to go. We'll help you determine the smartest next step — no pressure, no jargon.

Prefer to talk now? Call +1 (248) 270-5372, text us, or email hello@smartsiteservices.com.